Brow Confidence is about building a community of women that want a better future for their brows – and go to Lien Davies for it!

This month, say hi to Shaunna.

Name: Shaunna Prasad
Age: 30
Occupation: Marketing

Tell us about your first brow grooming experience?

“I was 14 and I had finally convinced my mum to let me get my eyebrows waxed. The beautician advised that I needed to get my forehead waxed too. Obviously, I obliged… I remember waking up the next day red and with pimples all over my forehead. It was downhill from there until I met Lien!”

What is your current brow routine?

“A brush through in the morning, followed by some brow pomade through the front and tail, and a touch of brow mascara.”

“Brow Confidence means having confidence in my natural brows and not being afraid to step out of the house with bare brows.”

What does “Brow Confidence” mean to you?

“It took me a really long time to get there, but it means having confidence in my natural brows and not being afraid to step out of the house with bare brows.”

How did you find out about Lien?

“I had just had a nightmare of a brow wax, and I scoured the internet for the best brows in Sydney. I came across Lien (thank God I did!) and sent her an enquiry. She called me soon after for a chat and I recall crying on the phone while Lien attempted to console a complete stranger. I was extremely nervous for my first appointment. Lien was amazing and made me feel so comfortable. She was completely honest from the outset and warned me it wouldn’t be a quick fix. I knew from that point my brows were in good hands.”

“Lien was completely honest from the outset and warned me it wouldn’t be a quick fix. I knew from that point my brows were in good hands.”

Biggest lesson you’ve taken away during your time with Lien/Brow Confidence?

“Put the tweezers down.”

Describe your brows in three words.

“Beautiful, bold, natural.”

Brow Confidence is about building a community of women that want a better future for their brows – and go to Lien Davies for it!

This month, say hi to Caroline.

Name: Caroline Raffan
Age: 31
Occupation: Marketing

Tell us about your first brow grooming experience?

“I think I was about 12 or 13 when my mum took me to a salon and said to the beautician, ‘She’s got a lovely shape, but I want to make sure she keeps it that way.’ I remember she was very specific with her instructions to only take away the messy ones at the bottom of my brow and leave the top intact as is. It was during the time of pencil-thin brows, and I think she was scared they would go overboard if they touched the top of my brows.”

What is your current brow routine?

“Brush them up with a bit of Pears soap and a touch of brow mascara near the front of my brows where they are a bit lighter and I’m good to go! When I’m wearing makeup I usually add just a bit of highlighter underneath my brow as well. Since Lien has taken control of my brows, my everyday routine is really simple, easy, and quick! Prior to this, I remember working on my brows for ages with all sorts of different products to try and make them look right and I could never quite achieve the look I was after.”

“Since Lien has taken control of my brows, my everyday routine is really simple, easy, and quick!”

What does “Brow Confidence” mean to you?

“It’s true what they say: good brows change your whole face. Brow confidence to me means feeling good and confident not only about my brows but my whole face. On the weekends when I’m wearing no makeup, I’ll just pop on some moisturiser and sunscreen, brush my brows up with some Pears soap and I’m ready to go.”

How did you find out about Lien?

“My housemate has been going to Lien for years, and I’d always loved her brows. One day, after feeling like my brows really needed a switch up, I asked for Lien’s number and that was that. During my first appointment with Lien she really took the time to teach me about my brows and how they should look based on my face. I remember after my first appointment walking out and feeling like my whole face has just had a facelift! The trimming, and taking away those flyaway hairs at the top of my brows was really the game changer for me. ”

“I remember after my first appointment walking out and feeling like my whole face has just had a facelift!”

Biggest lesson you’ve taken away during your time with Lien/Brow Confidence?

“Don’t touch them and let Lien work her magic every 5 weeks! During the first bout of lockdown in NSW I could see the brows growing out more and more. I started just plucking a stray here and there just to keep it under control (at least a little). What Lien has taught me is the power of the brow trim, and just how much it transforms not only your shape but brow routine as well. I got a little overconfident and decided to give the trimming a go myself – and then I had instant regret. Luckily, it was lockdown so no one saw me, and I didn’t do too much damage. By the time I saw Lien again after lockdown they had grown out again and she fixed me right up.”

Describe your brows in three words.

“Everyday low maintenance.”

Brow Confidence is about building a community of women that want a better future for their brows – and go to Lien Davies for it!

This month, say hi to Eleanna.

Name: Eleanna Hingston
Age: 28
Occupation: Freelance makeup artist and Mecca Colour Specialist

Tell us about your first brow grooming experience?

“I was 13, I had a pair of deliciously fluffy, unruly natural brows. It was 2004 and not only did my best friend have naturally wafer-thin, sculpted brows, but so did Mischa Barton. So needless to say, in an effort to achieve thin, sculpted brows (okay, maybe I didn’t care so much about the ‘sculpted’ aspect) I attacked my brows with my mum’s tweezers. This went on for the next 5 years until I started getting them waxed or threaded at random places that could squeeze me in for an appointment on the day.”

What is your current brow routine?

“I alternate between Benefit Precisely My Brow Pencil and my trusty Bobbi Brown Eyeshadow in the shade Smoke to shape and fill in the gaps as needed. I brush them up and hold in place with Pears soap. I finish off with a few stokes of Hourglass Arch Brow Volumizing Fiber Gel to give them a bit more fluff and fullness.”

“You have to put in the hard work to learn how to do your own brows and transform them yourself using quick and easy techniques.”

What does “Brow Confidence” mean to you?

“Feeling content with the brows I’ve got, and never having to live in fear of having a dreaded ‘bad brow day’. (You know those days when you couldn’t get the shape of your brows right, resulting in painfully overfilling them three shades too dark.) It means having the tools and knowhow to style and achieve your dream brows every day.

It also means having a trusted guru and friend to reach out to when your brows get a little unruly (aka Lien), and you are confident that after every appointment, you’re going to walk away feeling happy and looking refreshed (good riddance to unpredictable and traumatising brow appointments.)”

How did you find out about Lien?

“I found Lien via Instagram about 3 years ago. I remember being in desperate search of somewhere new to get my brows done, off the back of a bad waxing experience right before a big event. When I came across Lien/Brow Confidence, and I was instantly soothed and refreshed after reading about her methodology and brow philosophy, I had never come across anyone like Lien before.

After our initial phone conversation and hearing a few gentle honest truths about how and where my brows needed correction, I was ridiculously excited to meet Lien for our first appointment. I remember being incredibly in awe of how Lien transformed my brows, and how much it changed the shape of my whole face (I still get that ‘in awe’ moment every time I see Lien). One of the other things I noticed about Lien in our initial appointment and I still love to this day, is how much Lien puts me at ease. Lien has such a calming nature about her, I trust and respect her so much and I know can truly relax knowing I’m in the hands of a true expert.”

“[Brow Confidence] means having a trusted guru and friend to reach out to when your brows get a little unruly.”

Biggest lesson you’ve taken away during your time with Lien/Brow Confidence?

“How to correct my brows using Lien’s formula. It’s a technique that I use every day on myself and on my clients as a makeup artist. Once you understand Lien’s formula, there’s no brow that baffles you. Lien has also taught me that your natural shape isn’t usually your most flattering brow shape, and there are no quick fixes when it comes to brows. There are no magic products, quick-fix treatments (micro-blading, lamination) that can fix or transform your brows that work long term. You have to put in the hard work to learn how to do your own brows and transform everyday them yourself using quick and easy techniques.”

Describe your brows in three words –

“Thank. You. Lien.”

By: Wendy Hoang (Lien’s friend/ beneficiary of Brow Confidence!)

About a month ago, on a sunny Saturday morning, a bunch of ladies with the best brows you ever did see assembled at a studio in Sydney’s inner west for Brow Confidence’s first ever brow campaign, Good Brow Days.

This website needed some new pics and Lien’s work deserved to be documented. Pinterest has enough brow inspo to drain a phone battery a few times over, but the problem is none of those images belong to Brow Confidence/Lien so in the name of immortalising the great woman’s work, BC campaign was born and here’s hoping we make a habit of it!

“I wanted these pictures celebrate confidence through self-care. Yes, my business is brows but I didn’t want to lose sight of the women wearing them. The clients (now my friends) in these pictures have been with me for 1-5 years and I have taught them everything I know about their Ultimate Brow Shape and more. They take pride in their brows and know all the tips, and that is what gives them confidence,” says Lien.

The whole project took two months of on-off planning, 8 hours of site visits, 3 glasses of wine, and only two years of convincing…Lien’s low-key like that, bless her. Special thanks to our photographer, Chantell Brown, who caught a 5am flight from Brisbane to shoot for us!

I was also lucky enough to meet Lien’s long-time clients and friends who fronted the campaign this time around: Laura, who devotedly texted Lien 4 times and emailed her 7 to secure one of the first Brow Confidence appointments in Melbourne 4.5 year ago; Morgan, who I wager is Lien’s best pupil and whose dramatic brow transformation I still can’t take my eyes off; Tamara, who’s been with Lien for 1.5 years but whose brows look like they’ve already made a full recovery; Annie, who has better hair than Gisele Bündchen, but still her brows are better; and Jess and Hannah who trump us all, having been by Lien’s side for over 5 years!

We’re pretty chuffed with the result and the new look website. We hope you like it too! Keep following @BrowConfidence on instagram for all the pictures from the campaign – but in the meantime, here are some of our favourites! 🙂

 


Photographer: Chantell Brown
Makeup & Brows: Lien Davies
Studio:
Desk & Studio
BC Women: Tamara Bruchet, Annie Edwards, Laura Cameron, Jess Stone, Hannah Stone, Morgan Tait.

x

NEED SOME BROW TIPS?

Grab your free mini eBook, How To Get Your Ultimate Brow Shape.