Say hello to Alice

Here we feature a different woman in the Brow Confidence community and ask her about her first brow experiences, the lessons she’s learned, and her top brow tips.

Meet BC woman Alice Treloar, a TV Producer who considers her brows as her best asset.

Name: Alice Treloar
Age: 30
Occupation: TV Producer

1. Tell us about your first brow grooming experience?

I was pretty young when my older sister told me I had “John Howard” eyebrows and should probably do something about it. Thankfully I embraced the au naturale look – now, bigger is definitely better for brows – but I did need some hand-holding along the way. My first experience with Lien was a total game-changer. Her method was precise, almost mathematical, using a ruler to measure face proportions. Her changes were subtle – shifting the arch point for a better shape, plucking strays to tidy but it had an immediate impact. The best bit? She armed me with the knowledge to DIY at home. Every appointment since is a valued beauty tutorial.

2. What is your current brow routine?

I try to keep things simple. 1) Skip washing my face because I’m inherently lazy. 2) Fill in any gaps using Bobbi Brown Smoke Eye Shadow and a flat-tip paint brush. 3) Make sure strands are behaving (read: sticking up, not sideways) with Maybelline Light Brown Brow Mascara. Two coats, always.

““Her method was precise, almost mathematical, using a ruler to measure face proportions.””

**3. What does brow confidence mean to you?**

Sure, confidence comes from within and so on and so forth, but if we’re being honest, it also comes from looking good. We all want to put our best face forward.